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Dirty Tricks

A GRAB BAG OF DECEPTION, DISHONESTY & HIGH-HANDED TACTICS

Privacy is Where You Find it
Microsoft managed to grab headlines with their announced intentions to pull company advertising from any web site that doesn't publish a privacy statement. So they're on our side of the privacy issue, right? Well, that appears to depend entirely on who's doing the transgressing. Only months before, it was discovered that Microsoft Office secrets an identifier code in every document -- a unique code that can trace the file right back to the computer that created it. Microsoft issued all the standard denials in this instance, of course, and promptly issued a "fix" for Office. But now they apparently expect us to accept the utterly unbelievable -- that the company is actually driving the privacy issue in our behalf.

For stories on the Office privacy invasion, see Pharlap Software and CNET. For other blatant Microsoft privacy hypocrisies, see Registration Under Duress and Peeping Bill, on this page. [26 June 1999]

Am I Blue?
On November 18, 1998 the digital greeting card company Blue Mountain Arts discovered that beta versions of Microsoft's Outlook Express (which comes free with Internet Explorer) were automatically filing Blue Mountain's e-mail greeting cards into the "junk" folder rather than the "inbox." Shortly afterwards, Blue Mountain Arts discovered that Microsoft's WebTV service was blocking their e-mail greeting cards as well.

Why would Microsoft want to prevent electronic greeting cards from being delivered? It turns out that after an unsuccessful attempt to purchase Blue Mountain Arts, Microsoft started its own electronic greeting card service. The "bug" in Outlook Express appeared at about the same time that Microsoft's greeting card service began.

Coincidence? The Honorable Robert A. Baines didn't think so, and granted a preliminary injunction against Microsoft to protect the delivery of Blue Mountain Arts greeting cards. Microsoft reacted to this injunction by removing the e-mail filter from Outlook Express.

Microsoft claims to have attempted to assist Blue Mountain with this problem, but according to Blue Mountain Arts, that assistance consisted mostly of telling them to wait for the next release of Internet Explorer at "an unspecified date in the future."

References from Blue Mountain, IDG, and Microsoft. [27 March 1999]

A Tangled Web
When the courts ordered Microsoft to ship Windows without an integrated Internet Explorer, the company "complied" by offering a non-functional version of the OS, claiming that the browser was now so completely integrated into Windows to remove it was tantamount to "breaking" the operating system. But in Federal court in December, Princeton University Professor Edward Felten handily debunked this claim, demonstrating a program written by two graduate students that removes MSIE functionality from Windows 98 -- a feat worthy of Houdini, if Microsoft is to be believed.

Ah, but that's not the real dirty trick. In cross examination, Microsoft's attorney attempted to show that Felten's IE exorciser had indeed broken Windows, charging that the program was incompatible with the Microsoft Windows 98 update web site. The attorney explained that Microsoft had problems with Felton's program since it was turned over to them in the discovery process in September.

No, answered Professor Felten, the program had worked properly since it was completed in the spring, except for a period in December when Microsoft altered the update web site, temporarily disabling the program and requiring him to change it. This exchange led presiding Judge Penfield Jackson to inquire of the witness, "Are you telling me that as part of discovery you provided this code in September, whereupon there appears to have been product changes by Microsoft?" Professor Felten concurred with the Judge's assessment.

As reported on ZDNet. [15 Dec 98]

Registration Under Duress
With the release of Office 2000, Microsoft will introduce another innovation in consumer abuse: mandatory product registration. According to this scheme, if a copy of Office 2000 remains unregistered after 50 launches, it will cease functioning on the 51st attempt -- and will remain disabled until the owner calls Microsoft and tells them whatever they want to know. Not only is the company planning on invading the privacy of its customers, they are unilaterally restricting their ability to use a product they've paid for by placing arbitrary and insulting preconditions on its use.

As reported in CNN, and elsewhere. [12 Nov 98]

Peeping Bill
Microsoft is now using its WebTV boxes as an in-house consumer data-gathering tool -- with "in house" defined as "in customer's houses." Microsoft polls WebTV boxes nightly to collect customer web surfing and viewing habits -- statistics which in turn are sold to advertisers. But there's more: When the first Window CE television cable boxes hit the market in 1999, they will invite Microsoft's prying eyes into at least 5 million additional homes, and will be armed with an even more comprehensive ability to track customer viewing habits and report them to advertisers. ¿Mi casa es su casa?

As reported in USA Today (Link no longer functioning, but also reported by ZDNet).

Smothering Freeware
Containing commercial competitors is one matter, but undercutting the free software movement is another -- one Microsoft has apparently designated a high priority. As a measure of the perceived threat of freeware, witness Microsoft's maneuvers to marginalize Samba, the freeware application that permits the Linux OS (a free Unix derivative) to communicate with Windows NT, 95 and 98, among others. The combination of Linux and Samba can obviate the need for Windows NT servers, one of Microsoft's most coveted markets. And that can't be allowed to happen.

Microsoft's stealth war against Linux and Samba opened with the release of Service Pack 3 for Windows NT 4. With this release, Microsoft implemented a subtle change to NT's communications protocols, making it incompatible with Samba. An adjustment to the Windows NT registry can reverse the incompatibility, but at the same time Microsoft eliminated the instructions for this fix from their website. In fact, they went several steps further -- by erasing from the website every reference to Samba and a previously posted technical article.

Microsoft's company philosophy was never more clear; competing technology, no matter the source, cannot be allowed to survive. Freeware like Samba may be invulnerable to the usual marketing ploys, but that won't stop Microsoft from attempting to will it out of existence.

As reported by Robert X. Cringely

Use Internet Explorer or..?
Microsoft customers upgrading their copies of Microsoft Office at the Microsoft website, but using the competition's web browser, are greeted with a message insisting on the use of MSIE for the "full edition" of the update. Or does it? It's all just a simple and unintentional misunderstanding, says a Microsoft spokesperson: The "limited edition" Office update offered to non-MSIE users "contains links to all Office updates [but] the full edition of Office Update has many more features... to experience the benefits of the full edition of Office Update, you'll need to use Microsoft Internet Explorer 4.01 or above." Got that?

None of this is meant to be be confusing, or to lure unsuspecting customers into switching to MSIE, says Microsoft, but the murky language of the message greeting non-Explorer users will be changed anyway (though the browser discrimination will not). It's becoming familiar pattern -- Microsoft willfully obfuscates until they're caught in the act, and then slips shamelessly into stonewalling mode.

As reported by CNET.

Paying the Ultimate Price
When the tiny startup company TV Host, developer of the first television program guide for PCs, was invited to partner with Microsoft, they were understandably enthusiastic. But when licensing talks broke down, Microsoft abruptly announced their intentions to integrate Microsoft's own TV program guide into Windows 98, undercutting TV Host's budding market. It was a move made all the easier by Microsoft having gained access to TV Host's product and business plan during negotiations.

And Microsoft's rationale for integrating a television program guide into Windows? No tale of this kind would be complete without the patented tortured reasoning of a Microsoft spokesperson: "[The program guide] is a logical extension of the system for a certain class of users."

Microsoft Critics Assigned PR "Spooks"
San Jose Mercury technology reporter Dan Gilmore recently discovered he's been assigned a special "owner" at one of Microsoft's public relations firms, Waggener-Edstrom. These spin-masters are attached to troublesome journalists like Gilmore who have the temerity to write uncomplimentary articles about the company or its products.

The really irksome reporters, according to documents spirited from the Waggener-Edstrom offices, are also assigned "buddies" at Microsoft itself. John Dodge, the editor of PC Week, has a special buddy at Microsoft, and Mary Jo Foley at Smart Reseller, is the subject of a "Mary Jo six month plan.''

These "owners" and "buddies" are just there to "help" the journalists, of course. How dare we think otherwise?

[see also...]

Cookie Crumbs
Attempting to access so-called "premium" services on Microsoft's web site requires users to accept "cookies," a condition some people don't entirely appreciate, because cookies amount to personal data recorded and accessed on their hard drives by a remote web server, and without their knowledge. So it's quite common for web surfers to switch off automatic cookie acceptance in their browsers.

Microsoft really doesn't care for our excising this prerogative, probably because it prevents them from collecting valuable marketing information about us. But that's not all -- the company uses the condition as yet another pretext to flog Internet Explorer, and in a most deceptive fashion. Refuse a cookie, and microsoft.com delivers a special message, of which this is a key portion:

Sorry about the temporary detour.
You arrived at this page for one of two reasons:

1. Your browser doesn't support cookies.
2. You were asked to accept a cookie and refused.

IF YOUR BROWSER DOESN'T SUPPORT COOKIES ...

We think you should change browsers. Here's why.

The Microsoft.com Web site consists of more than 200,000 pages of valuable information. Virtually all is free, but you'll need a special entry password to access what we call premium sites.... But if your browser doesn't accept cookies, then you can't access premium information.

How to switch browsers? It's very easy. Just click here and we'll deliver you directly to the Internet Explorer page, where you can download Internet Explorer very quickly.

Internet Explorer is the fastest-growing browser in the world. It's the most technologically advanced browser, and yet the easiest to use. Once you've downloaded Internet Explorer and have filled out the premium-site information, you can travel to virtually any corner of microsoft.com. You may be asked for a password, but that's it.

Apart from the question of whether Microsoft's web site visitors should be forced to accept unwelcomed cookies, this notice seems targeted at the unsophisticated user, who might not know if their browser supports cookies (nearly all do), but that the option to automatically accept them is turned off. This notice appears to be carefully crafted for the purpose of tricking the unsuspecting user into switching immediately to MSIE, an apparent precondition for viewing the Microsoft site.

This offense was reported by several readers.

You Can't be Too Careful These Days
Linking from the Microsoft support website to an external site results in the imposition of a very curious window between you and the referred to site. The window warns:

Notice: You are leaving Microsoft's site

You should know that sites listed here are not under the control of Microsoft. Accordingly, Microsoft can make no representation concerning the content of these sites to you, nor can the fact that Microsoft has given you this listing serve as an endorsement by Microsoft of any of these sites. Microsoft is providing this list only as a convenience to you; this is to inform you that Microsoft has not tested any software found on these sites and therefore cannot make any representations regarding the quality, safety or suitability of any software found there. There are inherent dangers in the use of any software found on the Internet, and Microsoft cautions you to make sure that you completely understand the risk before retrieving any software on the Internet.

You will automatically be redirected to <the outside site> in 20 seconds. Click here if your browser does not support redirects.

Implication: all software "not under the control of Microsoft" is "inherently dangerous." Of course, Microsoft is in the process of eliminating this hazard, so we should be thankful that this danger is strictly temporary.

Thanks to Bill Gilroy for this discovery.

ISPs Must Serve Microsoft
Whether they like it or not, Internet Service Providers must immediately install Microsoft's Front Page Extensions on their web severs for all of their Windows 98 customers, or place their businesses at serious risk. Why? Because if they fail to install Front Page Extensions, Microsoft Front Page Express users will be greeted by a Web Publishing Wizard "error message" strongly suggesting that they take their business to another provider.

Only days after this situation was revealed, Microsoft promised a correction. According to a spokesperson, the deceptive error message "was in no way a deliberate action by Microsoft."

Thanks to Shiloh Costa at MDI Internet Inc. for unearthing this outrage.

Academic Kickbacks
According to a special report on Microsoft's presence in the academy, the Chronicle of Higher Education reports that computer science professors mentioning Microsoft products in scholarly presentations are eligible to apply for a $200.00 reward from the company. To hear both the company and some professors defend this practice, you'd have to believe that the sum is too small to be regarded as corporate payola. Which only makes one wonder why Microsoft bothers to offer the program, and why the professors bother to collect on it.

[see also...]

The Best Enthusiasm Money Can Buy
We might think that spending several hundreds of millions of dollars every year on commercial speech would be just about enough to allow any company to "tell its story" to the public. But we would not be Microsoft, who the Los Angeles Times revealed was gearing up a multi-million dollar public relations campaign which included planting ersatz letters to the editor in major national newspapers. The goal: to create the appearance, if not the reality, of "grassroots" support for the company.

"Spontaneous" testimonials penned by hired guns may not be an entirely novel idea in the surreal world of public relations, but Microsoft's response to having been caught in the act of committing such a crass act was certainly uncommon. At first, the company denied their intentions to actually implement such a plan. Then, a few days later, company spokespersons announced a new spin: Microsoft has a perfect right to engage in public opinion manipulation campaigns, if that's what it takes to "tell its story."

Now, what exactly was that story, again?

[see also...]

Palm Reading
After experiencing disappointing sales of their keyboard-driven portable computers running the WindowsCE operating system, Microsoft decided in late 1997 to market tiny, hand-held computers operated with a stylus, placing them in direct competition with the popular, and functionally similar, Palm Pilot personal information manager. After conducting what was termed "original marketing research," Microsoft dubbed its new product the Palm PC. Palm Computing Inc., a division of the 3Com Corporation, quickly filed a trademark infringement suit in Europe, complaining that Microsoft was deliberately attempting to confuse consumers by borrowing the first five letters of their product's name.

Bill Gates scoffed at Palm Computing's claims, labeling them "beyond bizarre."

But even as he defended the company against these assertions in a conference with reporters, Gates managed to tip his hand -- or perhaps more accurately, his palm. Moments after he left the meeting, an assistant returned to the room saying she had come back to pick up "Bill's Palm Pilot," which he had accidentally left on the table.

In April, Microsoft agreed to cease using the infringing "Palm PC" name. Microsoft backing down -- now, that's "beyond bizarre."

The Protection Racket
The Business Software Alliance is ostensibly a trade association that tracks down pirated software on behalf of its members in the software industry. But the BSA mainly does Microsoft's bidding, according to an investigation conducted by Mother Jones Magazine. According to the magazine, the BSA files suits against offending organizations, but quickly drops them when they agree to sign deals to purchase Microsoft software exclusively. The article "Overseas Invasion" documents cases of BSA blackmail in Europe, South America and Australia.

Annexing the Public Domain
In 1995 a virtually unknown company called Corbis purchased the Bettman Archives, the world's largest private collection of historical and newspaper photographs. Corbis, a company founded in 1989 and owned by Bill Gates, is also actively negotiating with museums worldwide for exclusive licenses to electronically reproduce works of art held in their collections. Since that time, the Corbis "collection" has swelled to over 20 million images.

The apparent purpose is to provide Microsoft with access to a huge supply of exclusive cultural "content" for its web sites and multimedia CDs, and to prevent others from obtaining similar access. The rub is that Corbis now holds exclusive reproduction rights to images which are not copyrighted, but are in held in the public domain. Gates has seduced these museums, presumably with promises of future residuals, into veering from their missions as trustees of our cultural legacies, and into exploring the murkiest areas of "fair use" practices and curatorial ethics.

I hope we shall... crush in its birth the aristocracy of our moneyed corporations, which dare already to challenge our government to a trial of strength and bid defiance to the laws of our country.

THOMAS JEFFERSON

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©1999 Moral Highground Productions